Maximizing CYBEX's Appeal with Digital Creative Strategies in Japan

CYBEX Digital Success in Japan

Client
CYBEX (CTP JAPAN)
Solutions
Creative Strategy
Art Direction
Visual Design
Social Media Marketing
Digital advertising operations

Client
CYBEX (CTP JAPAN)
Corporate Identity
Visual Identity
Creative Strategy
UI/UX Design
Art Direction
Visual Design
Social Media Marketing
Digital advertising operations
User research

Maximizing CYBEX's Appeal with Digital Creative Strategies in Japan

OBJECTIVE
We support CYBEX, a premium parenting brand from Germany, with digital advertising and branding in the Japanese market. From strategy planning to creative development and campaign management, we ensure the brand’s appeal resonates effectively.

Our tailored approach enhances CYBEX’s brand value while building strong emotional connections with Japanese consumers.
RESULTS
We provide year-round support for CYBEX Gold in the Japanese market, covering messaging, creative production, and campaign management. While the average social media ad CTR is 1%, our campaigns consistently achieve an exceptional 5%-8%, driving significant brand awareness and user engagement.

Typical CTR

0.5-5%

Average data

vs

Our ad’s CTR

2-9%

Average data