Brand Localization for Japan Market

Corporate branding for Smartlog

We provided comprehensive assistance for the corporate rebranding and UI/UX design of Smartlog, a men's media platform, resulting in its growth to 10 million monthly unique users.

Client
Smartlog
Solutions
Corporate Identity
Visual Identity
UI/UX Design
Art Direction
User research

We provided comprehensive assistance for the corporate rebranding and UI/UX design of Smartlog, a men's media platform, resulting in its growth to 10 million monthly unique users.

Client
Smartlog
Corporate Identity
Visual Identity
Creative Strategy
UI/UX Design
Art Direction
Visual Design
Social Media Marketing
Digital advertising operations
User research

Corporate branding and UI/UX design led to 10 million monthly users.

OBJECTIVE
We fully supported the corporate rebranding and UI/UX design of Smartlog, a men's media platform. Based on insights from qualitative and quantitative surveys of existing users, we developed corporate brand policies, created brand statements, refreshed logo designs, produced corporate tools, and redesigned the website, providing comprehensive direction.
RESULTS
NINE.INC is a globally renowned creative strategy firm. We excel in providing comprehensive support for management challenges, DX issues, and brand strategies, earning high praise as a partner that handles everything from strategic formulation to execution. Leveraging practical experience in global corporations, we also offer bilingual support in both Japanese and English.