Developing the Visual Identity for a Promising Startup
SEAHORSE STUDIO
- Client
- SEAHORSE STUDIO
- Solutions
- Corporate Identity
- Visual Identity
- Creative Strategy
- Art Direction
- Client
- SEAHORSE STUDIO
- Corporate Identity
- Visual Identity
- Creative Strategy
- UI/UX Design
- Art Direction
- Visual Design
- Social Media Marketing
- Digital advertising operations
- User research
Developing the Visual Identity for a Promising Startup
- OBJECTIVE
- To establish the visual identity of a dynamic startup, we oversaw the comprehensive creative process, including the selection of corporate colors based on the brand philosophy, the development of a modern symbol mark inspired by the energetic movement of a "baby seahorse" — a motif desired by the company owner — utilizing the golden ratio, and the formulation of detailed design guidelines.
- RESULTS
- Through CEO interviews and sprint-style workshops, we successfully developed and launched a brand logo, color scheme, and comprehensive design guidelines in just one month. This streamlined process enabled us to build the brand's visual identity with both speed and precision.