Brand Localization for Japan Market test

CYBEX Gold Social Media Ads

We offer complete support for Cybex, a renowned high-end parenting brand from Germany. Our services include everything from digital advertising strategy to creative development, providing full-scale branding assistance.

Client
CTP JAPAN
Solutions
Creative Strategy
Art Direction
Visual Design
Social Media Marketing
Digital advertising operations

We offer complete support for Cybex, a renowned high-end parenting brand from Germany. Our services include everything from digital advertising strategy to creative development, providing full-scale branding assistance.

Client
CTP JAPAN
Corporate Identity
Visual Identity
Creative Strategy
UI/UX Design
Art Direction
Visual Design
Social Media Marketing
Digital advertising operations
User research

Localized German luxury brand for Japan, achieving impressive CTR.

OBJECTIVE
We've been providing comprehensive social media advertising services to CTP JAPAN, a joint venture between Cybex Japan and Cybex GmbH, serving as the importer of Cybex products. Our mission is to localize the global Cybex brand for the Japanese market, capturing the hearts of Japanese consumers and driving behavioral change.
RESULTS
We developed communication messages for Social Media ads featuring CybeX's Gold line products tailored for Japanese consumers, and handled the design creation of the ads. Compared to the typical CTR (Click-Through Rate) of around 1% for social media ads, our ads produced by NINE, achieved an impressive average CTR of approximately 5%-8%, effectively driving consumer actions.

Typical CTR

0.5-5%

Average data

vs

Our ad’s CTR

2-9%

Average data